San Marcos Premium Outlets®

Savings sizzle just like the Texas sun at San Marcos Premium Outlets®, one of the largest and most diverse shopping destinations in the Hill Country region. Conveniently located between the dynamic cities of Austin and San Antonio, San Marcos Premium Outlets® is a perfect jumping-off point to explore the Lone Star State’s most iconic attractions – from the Alamo to live country music at the oldest dance hall in Texas.


This outdoor shopping mecca features more than 145 designer, luxury and specialty stores, including some you won’t find anywhere else in Texas. Save up to 65% on sought-after brands such as Gucci, Prada, Diane Von Furstenberg, Lululemon Athletica, Salvatore Ferragamo and many more.

Restaurants and Dining

You won’t leave San Marcos Premium Outlets® hungry. Take a shopping break at Johnny Rockets, a retro diner chain famous for burgers, shakes and classic Americana. Tuck into home-style cooking at Cracker Barrel or Centerpoint Station, and don’t miss Whataburger, a true Texas favourite. Grab-and-go options at the centre include Villa Fresh Italian Kitchen, Subway and Branding Iron BBQ.


In the town of San Marcos, get a taste for authentic Texan cuisine at the many local smokehouses, taco stands and Tex-Mex restaurants. Or, venture to Austin and San Antonio for more only-in-Texas dining experiences.

Things to do

At San Marcos Premium Outlets®, shopping is only the start. A children’s play area on-site will give the kids plenty of room to run around. Just beyond the centre, endless attractions await. You’ve never experienced anything quite like Wonder World Park, with family-friendly rides, an anti-gravity house and the world’s only earthquake-formed cave that’s open to the public. Go tubing down the San Marcos River, watch glass-blowing demonstrations at Wimberley Glass Works or see live music at Gruene Hall, the oldest dance hall in Texas.


It’s just a short drive to two of the most exciting cities in the Lone Star State. In San Antonio, tour the world-famous Alamo, ride the rollercoasters at Six Flags Fiesta Texas, or take a boat tour of the bustling riverwalk. In Austin, discover your new favourite band in the “Live Music Capital of the World.”

Where to stay

With so much to see and do, you may be tempted to turn your trip to San Marcos Premium Outlets® into a mini-holiday. Choose from multiple hotels in the immediate area, including:


  • Courtyard by Marriott San Marcos
  • La Quinta Inn & Suites San Marcos Outlet Mall
  • Baymont by Wyndham San Marcos


Other nearby options include Embassy Suites by Hilton San Marcos, Wingate by Wyndham San Marcos and Candlewood Suites San Marcos. In nearby Austin and San Antonio, choose from charming inns, boutique hotels and funky vacation rentals.


Getting Around

No matter where you’re coming from, San Marcos Premium Outlets® is easily accessible. Most of our guests arrive by car, and the centre provides plenty of free parking.


By Car

Located on Interstate Highway 35 (I-35) at Exit 200.

From Austin:

South on I-35, Exit 200 toward Centerpoint Road in San Marcos.

From San Antonio:

North on I-35, Exit 200 toward Centerpoint Road in San Marcos.

From Houston:

West on US Hwy 290, west on TX Hwy 21 to I-35, Exit 200. Or, west on I-10, north on TX Hwy 123, south on I-35, Exit 200 toward Centerpoint Road in San Marcos.

From Dallas:

South on I-35, Exit 200 toward Centerpoint Road in San Marcos.



San Marcos Premium Outlets® shoppers receive a free VIP Savings Passport. Must present Zipcar key at the information centre. Please visit for information.


By Shuttle

Alamo City Shuttle

Special rates on transportation to and from San Antonio. Not always available, so call (210) 391-9821 for reservations. Departure is at 9 a.m.; return at 4 p.m.

Viva San Antonio Tours

Round-trip bus service for groups of 10 or more from San Antonio to San Marcos on Tuesdays, Fridays and Saturdays, departing at 8:30 a.m. and 11:30 a.m.; returning at 8pm. Call (210) 367-3955 or book online.

San Marcos CARTS

Red Route. $2 Daily Pass, Monday through Friday departing at 7 a.m.; finishing at 8 p.m. Call (512) 805-7433 for more information.


By Limousine

Boulevard Airport & Charter

10% off round-trip bookings to the center. Airport and charter services available. Lincoln Town Car or 10-passenger van available. For complete pricing contact (512) 704-4447 or


Cash Points & Currency Exchange

Stores at San Marcos Premium Outlets® accept most major credit and debit cards, but there is a cash point machine located in the food court if you prefer paying that way. International shoppers qualify to receive a sales tax refund on their purchases. For more information, enquire at Guest Services (located in the food court).


Throughout Texas Hill Country, you’ll find many currency exchange centres, including at Austin-Bergstrom International Airport, some major hotels and most banks.

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